Hi, I'm Jason.


For 20 years, I've helped bar and restaurant owners level up by building communities of guests that love coming back.

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Mastering Reputation Management: How to Make Your Hospitality Brand Grow

Mastering Reputation Management: How to Make Your Hospitality Brand Grow

In the digital age, a business’s reputation can make or break its success, especially in the hospitality industry. With online reviews and social media playing a major role in how guests perceive your... ...more

Hospitality Strategy Lab

November 11, 20243 min read

KMS System Analysis - Agency Report & Accountability

KMS System Analysis - Agency Report & Accountability

An objective analysis of agency performance, results, and statistics for data-driven hospitality operators. ...more

KMS Blog ,Hospitality Strategy Lab

November 11, 20244 min read

Why Your Hospitality Business Needs a Feedback Loop

Why Your Hospitality Business Needs a Feedback Loop

Guest feedback can be one of the most powerful tools at your disposal in the hospitality industry. It’s more than just compliments and complaints; it’s a goldmine of insights that can help you continu... ...more

Hospitality Strategy Lab

November 04, 20243 min read

The Ultimate Guide to Data-Driven Decision Making for Hospitality Operators

The Ultimate Guide to Data-Driven Decision Making for Hospitality Operators

Running a successful hospitality business is all about making informed decisions that improve guest experiences and boost your bottom line. But in an industry filled with variables, how do you know yo... ...more

Hospitality Strategy Lab

November 01, 20243 min read

Behavioral Psychology Hacks to Keep Guests Coming Back for More

Behavioral Psychology Hacks to Keep Guests Coming Back for More

Have you ever wondered why some bars, restaurants, and hotels always seem to have a loyal following of guests who return time and time again? It’s not just about great food, drinks, or ambiance. The s... ...more

Hospitality Strategy Lab

November 01, 20244 min read

How AI and Automation are Revolutionizing Guest Experience in Hospitality

How AI and Automation are Revolutionizing Guest Experience in Hospitality

This post explores the latest advancements in AI and automation and how they’re transforming guest experiences in bars, restaurants, and hotels. From personalized recommendations to streamlined operat... ...more

Hospitality Strategy Lab

October 31, 20243 min read

Who is Jason Littrell?

Jason Littrell is a seasoned cocktail maker, bar consultant, event producer, speaker, author, and brand marketing expert with over a decade of experience in the hospitality industry.

What services does Jason Littrell offer?

Jason offers a range of services including bar consultancy, cocktail menu development, staff training, event production and management, keynote speaking, educational workshops, and brand marketing strategies in NYC, 100% free of charge. For more details, please use the chat widget or contact form.

Can Jason Littrell help in designing and setting up a new bar?

Absolutely. Jason specializes in bar consultancy, including design, menu creation, staff training, and operational efficiency, tailored to the unique needs of each client.

As a speaker, what topics does Jason typically cover?

Jason speaks on a range of topics including cocktail culture and history, bar and hospitality industry trends, brand building, and customer engagement strategies.

Has Jason Littrell authored any books or articles?

Yes, Jason is the author of Bartender as a Business, and contributed to several publications in the field of cocktails and hospitality.

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How does Jason approach brand marketing in the hospitality sector?

Jason combines his deep industry knowledge with innovative marketing techniques to create compelling brand narratives and engagement strategies that resonate with target audiences.

What is Kinetic Management Systems?

KMS is the business Jason owns that implements hospitality management systems for sales, marketing HR, and operations. This site is built with KMS, and if you call any of the phone numbers, fill out any of the forms, engage with the chat, you're engaging with KMS systems. For more info, check out kmsops.com

What makes Jason’s approach to cocktail making and bar consultancy unique?

Jason's approach is rooted in a deep understanding of both the art and science of cocktail making, combined with a keen insight into current trends and customer preferences, making his consultancy highly effective and personalized.

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All Rights Reserved

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