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How to start an automation consulting business?

Short answer

To start an automation consulting business, pick an industry you actually understand operationally, since credibility comes from having run the kind of business you're now advising, not from a software certification alone. Build your first few case studies by working with businesses you already have relationships with, even at a discount, so you have real before-and-after numbers to show future clients. Choose one or two platforms to specialize in rather than trying to be an expert in everything, since depth sells better than breadth in this space. Pricing usually starts project-based for the initial build, then shifts to a retainer for ongoing support once you have a few clients. Word of mouth in a specific industry, like hospitality, tends to grow faster than broad marketing to every type of business.

To start an automation consulting business, pick an industry you actually understand operationally, since credibility comes from having run the kind of business you're now advising, not from a software certification alone. Build your first few case studies by working with businesses you already have relationships with, even at a discount, so you have real before-and-after numbers to show future clients. Choose one or two platforms to specialize in rather than trying to be an expert in everything, since depth sells better than breadth in this space. Pricing usually starts project-based for the initial build, then shifts to a retainer for ongoing support once you have a few clients. Word of mouth in a specific industry, like hospitality, tends to grow faster than broad marketing to every type of business.

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